Bicycle and pedestrian advocates from around Florida are gathering in Miami this weekend for a workshop called WINNING CAMPAIGNS© TRAININGS. Green Mobility Network and the Florida Bicycle Association are teaming to sponsor this signature event of the Alliance for Biking and Walking (formerly the Thunderhead Alliance). Participants will learn how to:
- Choose the right issue;
- Set realistic but visionary goals, choose the best strategies and tactics, and stick to timelines;
- Map out the power structure in your community, support and leverage allies, neutralize and convert enemies!
- Communicate effectively, reaching the right audience with the right message through the right media, …and
- Raise money, to strengthen your organization for the next bigger victory!
In the end, they'll have a detailed campaign blueprint that will assure a victorious campaign and set up their organizations for greater victories in the future. To learn more about Alliance programs, visit http://www.peoplepoweredmovement.org. Thanks to support from Planet Bike, Bikes Belong, and Cannondale Sports Group, as well as local help from Miami-Dade Parks and Recreation and Michele Estevez, of the Key Biscayne Chamber of Commerce, for making this possible.